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Conference
Program
Speakers (M-Z)
Joel Makower
 Joel
Makower is a leading voice on business, the environment, and the
bottom line. A bestselling author of more than a dozen books, he
is co-founder of Clean Edge, a pioneering firm that is helping to
build companies and markets for clean energy, clean transportation,
clean materials, and other leading technologies. Joel is also editor
of The Green Business Letter, an acclaimed monthly newsletter on
corporate environmental practices, and founder of GreenBiz.com,
the leading Web site on business and the environment.
Joel speaks to business leaders about the potential of clean technology
to address business and society needs in both the developed and
developing world -- and to generate huge profits for both innovators
and investors. The new clean-tech era, he maintains, is represented
by a diverse and disperse corps of companies, from start-ups to
multinational giants, with support from forward-thinking investors,
researchers, politicians, and customers.
Joel also counsels mainstream companies on how to integrate environmental
thinking into their operations in a way that aligns environmental
responsibility with business success. Being environmentally responsible,
he says, is about growing productivity and profits and ensuring
companies stay competitive in an age of growing expectations by
stakeholders. It's about creating value in its myriad forms -- increased
sales, decreased costs, new product innovation, increased ability
to attract and retain employees, new market development, reduced
risk, and improved reputation.
Joel's messages are upbeat, empowering, and focused squarely on
the bottom line. Topics and Themes: Putting clean technology to
work for your business and the world Emerging clean-tech opportunities
for investors and innovators,The profits and pitfalls of environmentally
responsible business practices.
Scott McDougall
Scott McDougall is the President/CEO of TerraChoice Environmental
Marketing. A biologist by education, Scott has spent his entire
career as an executive in the environmental industry. TerraChoice
is North America’s leading environmental marketing agency.
We help our clients convert environmental and social investment
into market share. We help the market reward environmental leadership,
and thereby make progress to sustainability. We help the good guys
finish first. By combining expertise in environmental and social
sciences with marketing and verification expertise and tools, TerraChoice
provides high end strategic assistance. We provide certification
products and services (such as the globally-recognized Environmental
ChoiceM Program), marketing and strategic counsel, and market intelligence
and research. All with the express aim of helping you move more
units.
Dennis McGrew
 Dennis
McGrew is Chief Marketing Officer for Cargill Dow LLC. In this role
McGrew is responsible for all aspects of Cargill Dow’s marketing
and sales efforts of PLA, first polymer completely derived from
annually renewable resources with the cost and performance necessary
to compete with traditional fibers and packaging materials
McGrew comes to Cargill Dow LLC from The Dow Chemical Company, where
he most recently held the position of global commercial director,
Engineering Plastics. In 2000 McGrew was appointed global director
of new business growth for Engineering Plastics, responsible for
identifying, defining and building new businesses, with emphasis
on creating new market space for engineering plastics while leveraging
intellectual property and evaluating new business models.
Jeff Mendelsohn
 Jeff
Mendelsohn (www.newleafpaper.com) is the founder and president of
New Leaf Paper, a company whose mission is to transform the paper
industry toward sustainability. He has developed a vision of a sustainable
paper industry, and created a wide selection of cutting edge environmental
papers that fit this vision. Since it was founded in 1998, New Leaf
Paper has seen a shift in the marketplace through its efforts, and
has had particular influence on book publishing. Jeff?s interest
in socially responsible business transcends the goals of New Leaf
Paper, and he actively works to support the growth of the socially
responsible business
Chandran Nair
 Chandran
Nair was the Chairman of ERM in the Asia Pacific region until March
04 when he decided to take on fresh challenges. Mr Nair established
ERM as the leader in the environmental consulting field in Asia
working with governments, multinational corporations and international
agencies. He lead the growth of the company from its initial presence
in Hong Kong where it had ten people its current size of five hundred
people in twenty offices spread across twelve countries. He has
traveled and worked extensively in the Asia Pacific region as well
as internationally. He frequently advises corporations on issues
related to the challenges of doing business in Asia, globalization
issues, investment geo-politics, sustainability and corporate social
responsibility. He has also spoken on these issues all over the
world including making presentations in London, New York, Washington,
Brussels, Sydney and all the major Asian capitals. For over a decade
Mr Nair has been advocating a more sustainable approach to the development
process in Asia. He directed a groundbreaking study on sustainability
in Hong Kong and also a major study on introducing sustainability
principles into decision making for the Council for Economic Planning
and Development in Taiwan. At present he continues to advice the
Hong Kong Government and designed the first approach to incorporating
public engagement in key policy making decisions. This is the first
of its kind in Asia.
Mr Nair is currently developing plans for the establishment of
an Asia based international think tank and institute called the
Global Institute For Tomorrow (GIFT). The focus of GIFT will be
on the issues concerning globalization, the role of business in
society, and leadership development.
Mr Nair has been a key advisor to the Prince of Wales Business Leaders
Forum for ten years. He is currently the Executive Director of the
Forum in Asia. He is also a Director and advisor to the Jane Goodall
Institute.
Mr Nair is a keen sportsman and managed the Hong Kong hockey team
for seven years including being the manager at the 2002 Asian Games
in Korea. He is also a saxophonist and former band leader. He has
lived in Asia, Europe and Africa.
Dr. Brian and Mary Nattrass
 Dr.
Brian and Mary Nattrass are Managing Partners of Sustainability
Partners, Inc., an international consultancy focused on the strategy
and implementation of sustainable business practices and values-driven
innovation.
They act as sustainability advisors to many leading organizations,
both public and private, including Fortune 500 companies, NASA,
and the U.S. military. Brian and Mary are coauthors of three books
on the theory and practice of corporate responsibility and sustainability.
Their most recent book, DANCING WITH THE TIGER—Learning Sustainability
Step by Natural Step (2002), focuses on the dynamics of values-driven
innovation, organizational transformation, and the integration of
more sustainable business practices.
Their second book, COMMUNITY SUSTAINABILITY TOOLKIT (2001), is
a manual for community sustainable development. Their first book
together, THE NATURAL STEP FOR BUSINESS—Wealth, Ecology and
the Evolutionary Corporation (1999), has become an international
sustainability bestseller, and is used by businesses, universities,
and government agencies around the world. Both Brian and Mary are
Batten Fellows of the Darden Graduate School of Business Administration,
University of Virginia, where they are conducting research for their
next book.
Carl Obermiller
Carl Obermiller earned a Ph.D. in Marketing at Ohio State University.
He is currently a professor of marketing at the Albers School of
Business, Seattle University. Carl has conducted most of his research
in consumer behavior, much of it in information processing. He has
published in various outlets, including the Journal of Marketing
Research, Journal of Consumer Research, Journal of Consumer Psychology,
Journal of Advertising, and Psychology and Marketing. Carl does
most of his teaching in consumer behavior, marketing management,
and marketing and social issues.
Maura O'Neill
 Maura
is the founding CEO, Explore Life, a non-profit private enterprise,
aimed at dramatically increasing the amount of bioscience jobs,
economic activity and breakthrough discoveries that are made in
Washington State. Working with partners around the world, it focuses
on rapidly increasing the rate at which discoveries get out of the
labs and into commercial diagnostics, technology and products. She
has over twenty years experience in developing solutions to some
of the toughest problems in the energy, environment, high technology
and life science areas. Maura has founded four companies where she
has sought to create profitable ventures that leverage structural
changes in the industry and at the same time improve our communities.
The companies include a national consulting firm, a utility technology
company (wireless meter reading, customer information and billing
and distribution automation), an Internet company, and a strategy
and development firm. Alongside building businesses, civic leadership
has been a passion of hers throughout her career. She garnered wide
coverage in the Wall Street Journal; FOX News; local, business and
trade press throughout U.S. Maura has received numerous awards,
personally and on behalf of her companies/clients, including 1989
Greater Seattle Businessperson of the Year.
Ben Packard
 Ben
Packard serves as Director of Environmental Affairs for Starbucks
Coffee. He is responsible for designing the strategy and developing
programs in support of the Company’s commitment to environmental
leadership. Using the Natural Step framework for sustainability,
Ben was responsible for completing an environmental footprint analysis
for the Company in 2001. From the footprint analysis, Starbucks
has established focus areas and performance metrics that are woven
into the strategic planning process. In January 2000, Ben received
a Fellowship from the Environmental Leadership Program, an organization
seeking to transform public understanding of environmental issues
by training and supporting a network of visionary, action-oriented
emerging leaders. Ben was named Starbucks “Leader of the Year”
for 2002 for his work on the Environmental Footprint Project.
Steven Paget
 Steven
Paget has been engaged in environmental design and sustainable construction
technologies since 1975, when he was research associate at the Farallones
Institute focused on energy systems, waste management, and systems
design. Mr. Paget holds a BA in Environmental Design and is completing
his MPA in Environmental Policy and Management at the University
of Washington Evans School of Public Affairs. He provides program
management and consultation services to organizations implementing
sustainable design and facilities development. His professional
focus is on sustainability strategies for the built environment,
facilitation of value-based design charrettes, life-cycle costing,
life cycle management and value analysis. Steven is a LEED Accredited
Professional, an Associate Value Specialist certified by SAVE International,
a member of the LEED-ND corresponding committee and the Cascadia
Region Green Building Council sustainable development advocacy committee,
a member of the National Association of Environmental Professionals,
and active as board member and participant in several local sustainability
initiatives in the Pacific Northwest.
Michael J. Phillips
 Chairman,
Russell Investment Group. Graduated with honors in law from University
College, London, 1977. AIIMR, London Society of Investment Analysts,
1977.
Michael J. Phillips is chairman of Russell Investment Group, global
leaders in multi-manager investing. He served as chief executive
officer from 1993 to 2003. He is a board member of Frank Russell
Company, Frank Russell Investment Company, Frank Russell Trust Company,
and Frank Russell Company Limited (London).
In 1981, Mike joined Russell in the London office and became the
managing director in 1983. There, he helped build a European presence
for Russell. In 1986, Phillips moved to company headquarters in
Tacoma, Washington, USA, to serve as director of international consulting.
In that capacity, he led Russell's efforts to establish offices
in Toronto, Sydney and Tokyo.
Mike became president of Russell in 1990.
Before joining Russell, from 1971-1981, Mike was an investment analyst
and a portfolio manager at Barclays Investment Management Ltd. in
London, where he was responsible for managing internationally diversified
pension fund assets. Mike also taught investment courses at City
of London Polytechnic School of Business Studies.
Under Mike's leadership, in 1994, 1996 and 1998, Russell was awarded
Washington CEO magazine's "Best Companies to Work For"
in Washington State. In 2001, Russell was ranked number 11 on Fortune
magazines "100 Best Companies to Work For in America".
Entering its fourth decade of pioneering a new approach to managing
money, Russell manages approximately $95 billion for both institutional
and individual investors. Russell created and now maintains the
widely used Russell Indices, including the Russell 2000® index.
Mike graduated with honors in law from University College, London
in 1970; becoming a Fellow in 2002. He spent a year on Voluntary
Service Overseas in South Africa before attending university. He
has participated in several advanced management programs including
the Institute of Chartered Financial Analysts Investment Management
(ICFA) Workshop at Princeton University, Massachusetts Institute
of Technology Advanced Management Program on Strategic Planning,
and IBM's Advanced Management Program. He currently has the UKSIP
designation and is a NASD registered representative.
Mike is a board member of the Tacoma Youth Chorus, a board member
of the Harold LeMay museum, and on the advisory board of the University
of Washington Tacoma.
Gifford Pinchot
 Co-founder,
Chairman, Bainbridge Graduate Institute. Director, Center for Business
Ecology. In early 2002, Elizabeth and Gifford Pinchot and Dr. Sherman
Severin founded The Bainbridge Graduate InstituteI to help people
with global values become good at business. Combining their collective
expertise in business innovation and business education, they designed
BGI to offer world-class sustainable innovation and management training.
Gifford Pinchot is an author, speaker, and consultant on innovation
management. His best-selling book published worldwide in 15 languages,
Intrapreneuring: Why You Don't Have to Leave the Corporation to
Become an Entrepreneur (Harper & Row, 1985), defined the ground
rules for an emerging field of enterprise: the courageous pursuit
of new ideas in established organizations. The word intrapreneur,
coined by him to describe the intra-corporate entrepreneur, has
been included in the American Heritage Dictionary and Webster¹s
Encyclopedic Unabridged Dictionary.
In his second book, The End of Bureaucracy and the Rise of the
Intelligent Organization (Berrett-Koehler, 1994), written with Elizabeth
Pinchot, Gifford broadened his vision to include a revolutionary
way of organizing all work from the most innovative to the most
mundane. In 1999 Berrett-Koehler released his third book, Intrapreneuring
in Action: A Handbook for Business Innovation.
Pinchot & Company, the firm he leads, helps companies to reduce
bureaucratic obstacles, and to design and implement more effective
and sustainable business practices. Pinchot & Company audits
and helps improve the environment for innovation, trains intrapreneurial
teams to succeed, helps managers to be better sponsors of innovation,
facilitates strategic and business planning meetings, and designs
reward systems more favorable to innovation and wise long-term management.
Its client list includes many of the largest and best-run firms
in the United States. . Building on the conservationist heritage
of his family, Mr. Pinchot devotes one-third of his time to facilitating
groups addressing environmental issues.
Mr. Pinchot graduated with honors from Harvard University with
an AB degree in economics, he then studied neurophysiology at Johns
Hopkins University.
Elizabeth Pinchot
 Co-founder,
Dean of Faculty and Students, Bainbridge Graduate Institute. For
the last 15 years, as co-founder and president of Pinchot &
Company, an innovation consulting and training company, Mrs. Pinchot
has taught senior executives in large organizations in leadership
development and intrapreneurship programs, and entrepreneurs in
startups, ranging from high-tech to social service companies. She
has advised the executive directors and senior staff of many non-profit
organizations.
In her early career she was senior curriculum developer for the
first computer-assisted education project at Stanford University,
a joint venture of IBM and Stanford University. Later she was awarded
a two-year full fellowship from the federal agency, the Department
of Health, Education, and Welfare, and received a Master¹s
degree in Education from the University of Oregon.
She was founding director for the University of Oregon Day Care
Center in Eugene, Oregon, also supervising the many college students
who worked there for credit. Subsequently, she was an Instructor
in Child Development for three years at Lane Community College,
while also holding the director position of the LCC Laboratory School,
a Head Start teacher-training program.
For eight years Mrs. Pinchot chaired the board of a model progressive
school that doubled in size and solvency, and also chaired a start-up
environmental education facility towards a significant founding
grant. In earlier years she was a staff clinician in an outpatient
clinic delivering psychological services to individuals, groups,
and families.
She has written numerous articles on management, business ethics,
and business ecology for Executive Excellence and other publications.
These have included Balancing the Power, Can We Afford Ethics, and
Waste Not, Want Not: Industrial Ecology as a fruitful area for quality
and participation. In 1994 she published (with co-author Gifford
Pinchot) the book, End of Bureaucracy and the Rise of the Intelligent
Organization (Berrett-Koehler.) She has published chapters in several
books, including Integrity at Work (Executive Excellence, 1998),
Coaching for Leadership (Jossey-Bass, 2000) and the forthcoming
Leadership as Partnership.
Mrs. Pinchot attended Wellesley College and graduated from Stanford
University in philosophy and psychology. She received an MS from
the University of Oregon in education and child development, and
another MS from Goddard College specializing in organization and
developmental psychology.
Andrea Ramage
 Ms.
Ramage works for CH2M HILL, a global project delivery company. The
firm provides a range of services to private industry and public-sector
clients. Its principal markets are in the fields of security, telecommunications,
environment, facility services, federal and military facilities
management, industry and manufacturing, nuclear services, power
and energy, transportation and water and wastewater.
Ms. Ramage leads two sustainable business programs for CH2M HILL:In
2000, she initiated the Corporate Environmental Performance program,
which seeks to reduce the company’s environmental “footprint”
through a variety of projects. These includes improvements in supply
chain management, waste reduction & recycling, commuting and
business travel, and energy and emissions. Strategic activities
of the program include promoting the company’s signing on
to the UN Global Compact in November 2003 and publication of a Sustainability
Report in 2004.
Second, Ms. Ramage just recently took on the leadership of the
CH2M HILL’s National Sustainable Development Program. In this
role, she is responsible for expanding the firm’s capabilities
with respect to sustainable solutions, fostering the development
of new tools and resources for sustainable problem-solving, and
assisting with business development and client work.
Christopher Ratcliff
 Christopher
P Ratcliff AIA NCARB serves as Principal of Ratcliff, for Ratcliff
Architecture. Mr. Ratcliff carries on a three-generation family
tradition in the practice of architecture and is president of the
firm his grandfather founded in 1906. He has directed numerous projects
for healthcare, institutional, and academic clients, focusing on
the design of groups of buildings in campus-like settings. He takes
pride in creating a sense of place and in offering creative and
sustainable design solutions to the built environment.
Callie A. Ridolfi, P.E.
 Callie
is the founder and president of Ridolfi Inc., an environmental engineering
and consulting firm concerned with sustainable design, waste management,
water resources, and habitat restoration. Honored to be ACEC Washington
2003 Engineer of the Year, she has managed oversight of waste management
activities on behalf of EPA Region 10, supported NOAA on Commencement
Bay cleanup and restoration, and has worked with dozens of Tribes
in the Pacific Northwest and Alaska. Callie obtained a M.S. in Environmental
Engineering from the University of Washington and a B.S. in Mining
Engineering from the Colorado School of Mines, and is currently
studying at Bainbridge Graduate Institute.
Walt Roberts
 Walt
is a board member of the Performance Center and a partner of Transformation
Systems, International LLC. Walt has extensive experience working
with groups, institutions and communities that are exploring new
ways of working and learning together in order to generate more
of the results they truly want.
Walt offers innovative approaches and tools to the design and facilitation
of forums, conferences and generative group processes. Walt’s
work is based on the observation that the quality of our thinking
and interactions is, for the most part, what determines the quality
of the results we can produce. At the same time many of our more
complex and important challenges require a systems approach, purposeful
inquiry, and a collaborative effort between stakeholders whom often
have very diverse perspectives. How can we convene forums where
larger groups of people can effectively engage in higher quality
conversations? Exploring this question is at the heart of Walt’s
work.
As a pioneer in the application of real time electronic polling
during face-to-face meetings, Walt has advanced the state of the
art of highly interactive group processes. He successfully combines
his solid facilitation skills and the immediate group feedback technology
with other innovative approaches to group work and learning that
include appreciative inquiry, future search, open space, National
Issues Forum, dialogue and participative design.
Walt brings his unique blend of design, facilitation, technology
and approach to group processes such as strategic assessment, think
tanks, focus groups, brainstorming, visioning, team building, prioritizing,
strategic planning, consensus building, decision making, multi-stakeholder
alignment, action planning and mobilization initiatives. For example,
Walt was key designer in the Complete Communities for Clackamas
County Project.
This project sought to engage as many citizens as possible in defining
the most important quality of life issues to be addressed and to
identify the common and unique values across local communities.
This comprehensive 18-month initiative won the 2002 National Public
Education Award from the American Planning Association. Thousands
of residents participated, and the program is considered a model
in community planning.
Walt directs his energies to projects that cover a wide variety
of subjects and issues such as The Natural Step, corporate and social
responsibility, education reform, tax reform, sustainable fisheries,
affordable housing, innovative ideas for public policy, transportation/land
use/urban growth, community building and sustainable practices in
the coffee industry to name a few. Walt lives in Portland, Oregon
with his wife Tammy. He is an avid wind-surfer and adventurer. He
loves sailing, rafting, hiking, climbing and camping. His spirit
is that of an explorer.
Jean Rogers
 Jean
has over 15 years experience in management consulting and environmental
engineering for multinational clients throughout the US and Europe.
Dr. Rogers works with clients to improve the performance of their
organization, facilities, and projects by improving their sustainability
profile. Her expertise includes strategic planning; technical, economic
and environmental evaluation of products and facilities; materials
and process optimization; and risk management. Social equity, minimization
of environmental impacts and economic viability of projects is at
the heart of improving triple bottom line performance. Jean’s
emphasis is on integration of more sustainable practices into design
and operations, cross-fertilizing innovative ideas across the industries
she works in. Through establishing relevant indicators and metrics,
she links sustainability assessment and reporting with tangible
long-term benefits thereby maximizing return on investment. Jean
has advised the Global Reporting Initiative, a division of the United
Nations Environmental Programme, on development of sustainability
indicators for corporations. She has conducted life cycle analysis
and developed road maps for sustainable products and facilities.
She has proven ability to enhance competitive advantage for a wide
variety of clients, including manufacturing, high tech, consumer
products, and cultural organizations. She applies her strong combination
of business strategy, design skills and environmental engineering
to development and implementation of more sustainable practices
for clients worldwide.
Jean was recently awarded a post-doctoral Loeb Fellowship at Harvard
University, Graduate School of Design, 1997-1998 where she conducted
research and taught in sustainable design. She has also been an
exchange scholar to Russia under a USAID technology transfer program,
1994. Currently, she is providing sustainability consulting to clients
such as the California Academy of Sciences, the International Museum
of Women, Deutsche Bank and the NYC 2012 Olympic Committee to infuse
sustainable practices into their organizations, operations, programs,
and facilities.
Robert Safrata
 Robert
Safrata was already a successful corporate investor, leader and
visionary before becoming CEO of Richmond, BC-based Novex Couriers.
In just two years, Safrata has successfully lead this same day courier
company in a sustainable direction; making him a pioneer in this
industry. In April 2003, Novex formally announced NovexClean- the
company’s commitment to reduce the environmental impact of
its operations including its fleet, office and business practices.
In Augst 2003, Novex was the first fleet in Canada with 10 hybrid
vehicles its fleet. The company now has the largest fleet of environmentally
friendly vehicles with 17 hybrids and 3 factory built Natural Gas
Vans. The company’s goal is to convert its entire fleet of
over 100 vehicles to Ultra Low Emission Vehicles.
Mr. Safrata is currently a co-convener of the Environmental Technology
Round Table: BC Region, a group that in partnership with the Western
Economic Diversification Canada supports sustainability in BC’s
environmental technologies sector.
Kelli Sanger
Kelli Sanger is the coordinator for the Washington State Department
of Agriculture Small Farm and Direct Marketing Program. She organizes
Farm-to-Cafeteria programs in Washington state, assisting institutions
statewide to purchase locally produced, sustainable foods. She holds
a Bachelor of Arts in Sustainable Agriculture and Community Development
from The Evergreen State College in Olympia, WA.
Rita Schenck
 Executive
Director, IERE - Institute for Environmental Research and Education.
IERE is a nonprofit organization that supports environmental decision-making
based on factual information. We obtain and help others obtain the
knowledge and skills they need to make better environmental decisions.
IERE has offices in Washington State and in Iowa.
Rita Schenck, Executive Director of IERE, holds a doctorate in
oceanography (concentrating on ecotoxicology and biogeochemistry)
and many years experience in industry, managing environmental programs.
Rita represents the US in negotiating life cycle standards under
the ISO 14000 standards (Environmental Management Systems). She
is also a consultant to the US EPA Science Advisory Board. Rita
has been working developing the Agricultural EMS Program, and doing
research on Biodiversity/Land Use indicators.
Sara Severn
 Director,
Sustainable Development, Nike Inc., USA. Sarah was born and educated
in England and gained a degree in psychology and biological science.
For fifteen years she pursued a career in market research and advertising,
but became increasingly interested in environmental issues and the
role of business in responding to consumer concerns. In 1993 Sarah
joined Nike European Headquarters to establish their Consumer Insights
department. As a strong advocate for business and the environment
she was invited to take on a newly formed role as European Manager
for the Nike Environmental Action Team (NEAT) in late 1994. In May
of ’95, she relocated to World Headquarters in Beaverton,
Oregon as Global Director of NEAT. The department became part of
Nike’s Corporate Responsibility division when that was established
in 1998.
Under Sarah’s guidance, Nike developed corporate policies
and programs encompassing a range of environmental areas including
organic cotton, PVC phase out, climate change and forest products.
NEAT introduced environmental management systems into Nike owned
and subcontracted footwear manufacturing operations which have subsequently
been expanded to incorporate health, safety and labor aspects of
manufacturing. The group also initiated programs related to product
design and materials usage. In 1999 sustainability teams were established
in the footwear and apparel business units and the work has expanded
substantially. In that same year, NEAT launched a major sustainability
learning initiative with a cross-functional group of managers to
further stimulate the integration of sustainability into all business
practices.
In June 2000 Sarah took on a new role as Director of Sustainable
Development. In this role she focuses primarily on stakeholder engagement,
the continued integration of sustainability into the business, product
stewardship, corporate sustainability initiatives and corporate
reporting. Sarah serves on the steering committee of the Oregon
Natural Step network, the Board of Directors of the Natural Step
U.S, and the Advisory Board of Sustainable Northwest.
Bill Shireman
 President
and CEO of the Future 500. Called a "master of environmental
entrepreneurism," Mr. Shireman has over 20 years of experience
developing and implementing programs that align the interests of
major corporations and their stakeholders. Shireman develops profitable
business strategies that drive pollution down and profits up. As
President and CEO of the Future 500, Shireman helps the world's
largest companies and most impassioned activists - from Coca-Cola,
General Motors, Nike, Mitsubishi, and Weyerhaeuser, to Greenpeace,
Rainforest Action Network, and the Sierra Club - work together to
improve the profits and performance of business.
Advocating technology as a driver of green growth, Shireman has
led the development and deployment of these and other tools, at
diverse companies in Asia, Europe, and throughout North America.
While CEO of the largest state recycling lobby in the U.S., he wrote
California's bottle bill recycling law, shown by EPA and academic
studies to be the world's most cost-effective. He advocates market-based
environmental policies - contending they can be more effective than
many command-and-control laws.
Most recently, with former Mitsubishi CEO Tachi Kiuchi, Shireman
wrote the popular book, What We Learned In The Rainforest - Business
Lessons from Nature, featured in the Harvard Business Review, which
declares the business-as-machine era over, and shows how companies
can become as innovative as the rainforest, leveraging feedback
to grow more profitable and sustainable than ever.
Kate Snider
 Kate
Snider, P.E., R.L.A. Kate Snider is a professional civil engineer
and registered landscape architect with 20 years of experience in
site engineering and site cleanup. She is a founder and principal
with Floyd|Snider, a multi-disciplinary environmental consulting
firm based in Seattle. Ms. Snider has filled an integral role in
many of the precedent setting "Brownfields" and sediment
cleanup projects in the Pacific Northwest. She is a certified mediator
with significant skills in facilitating diverse or multi-jurisdictional
teams to reach solutions that optimize group objectives. Ms. Snider
manages the multi-disciplinary team working toward final remediation
of marine sediments, soil, and groundwater at the Todd Pacific Shipyards
portion of the Harbor Island Superfund Site. To assist Todd, the
Floyd|Snider Team is actively completing design and agency negotiations
related to remedies for marine sediments, soil, and groundwater
that will achieve cleanup and natural resource objectives on an
accelerated schedule while supporting and enhancing shipyard operations.
Dennis Stiles
 Mr.
Stiles is directing a strategic development initiative in Bio-Based
Products. The intent of this initiative is to establish Pacific
Northwest National Laboratory as the leading institution for providing
technology to convert biomass to chemicals, as well as to create
recognized leadership in specialized chemical and biological science
niches relevant to economically attractive biomass conversion within
the “bio-refinery.” His responsibilities include directing
research investments in biological and chemical process development,
coordinating interactions with US government agencies and private
partners, facilitating project and product development, and identifying
products for commercial development.
Mr. Stiles has been with PNNL for 15 years, applying operations
research, mathematical modeling, and similar systems analysis techniques
to projects involving new process operations, system designs, operating
plans, or management strategies that must optimize multiple performance
measures such as cost-effectiveness, operating efficiency, and human
performance. Much of this work has also resulted in setting requirements
for new technology, or guiding development of advanced processes,
devices, and software. His previous program management assignments
at PNNL have involved environmental remediation, transportation/storage/treatment
of highly hazardous materials, and design of new manufacturing processes.
David Stitzhal
 David
Stitzhal serves as Coordinator of the Northwest Product Stewardship
Council. The Council's mission is to integrate product stewardship
principles into the policy and economic structures of the Pacific
Northwest. Stitzhal is also President of Full Circle Environmental,
Inc., a Seattle-based resource conservation consulting firm established
in 1993. Stitzhal has worked in the field of solid waste and recycling
for over fifteen years and holds a Masters Degree in City and Regional
Planning from Cornell University. His undergraduate studies at Swarthmore
College included completion of pre-Med requirements, and resulted
in a double-major Bachelors Degree in Psychology and Sociology/
Anthropology. His daughter Kaya is eight, and loves hiking, travel,
and cartwheels.
Tina Stotz
Tina Stotz is currently employed as an Environmental Program Manager
at Washington State Ferries (WSF) where she works to develop environmental
programs relating to air emissions, waste management, and water
resources that are associated with the operations of WSF’s
vessels, terminals, and shipyard. She holds a Master’s Degree
in Public Administration from the University of Washington Evan
School of Public Affairs and a Master’s Degree in Geology
from San Jose State University. Prior to her employment with WSF
Tina has worked as an environmental professional for the Port of
Tacoma, Hart-Crowser, Chevron/Texaco, and the San Francisco Bay
Regional Water Quality Control Board.
Michael Straus
 Michael
Straus is the President of Straus Communications, a San Francisco-based
public relations and marketing firm that specializes in sustainability
issues, products and policy - ranging from alternative energy and
green building to socially responsible investment and organic foods.Straus,
whose family is widely recognized as visionaries in both the organic
agriculture and farmland preservation movements, consults domestically
and internationally.
Barbara J. Thompson
 Director
of Safety, Health and Environment, Boeing Commercial Aviation Services.
Barbara is the Safety, Health and Environmental Director for Boeing
Commercial Aviation Services. She has 20 years of experience in
the Environmental and Safety fields. For Boeing’s Commercial
Aviation Services she works with the airline customers to address
their environmental and ground safety challenges and opportunities.
At Boeing she has had a variety of assignments that emphasized
pollution prevention throughout the life of the aircraft. Her previous
assignments included environmental auditing, waste treatment and
storage technologies, remediation management, environmental management
for BCA’s Everett site and leading the environmental program
for Boeing Commercial Airplanes.
She received MBA and a BS in Chemical Engineering from the University
of Washington. She has participated in the development of an ozone
maintenance plan for the Puget Sound region. The mother of 2 active
sons, she loves to read, bike and practice yoga.
Jennifer Tice
 Associate,
Ross & Associates Environmental Consulting, Ltd. Jennifer Tice
is an Associate at Ross & Associates Environmental Consulting,
Ltd., where she has provided policy analysis, facilitation, and
project management support to the U.S. Environmental Protection
Agency’s Lean Manufacturing and Environment Steering Committee
since June 2003. Ross & Associates won an international Shingo
Prize for Excellence in Manufacturing Research in 2004 for a report
it prepared for EPA on the relationship of lean manufacturing to
environmental performance and the environmental regulatory framework.
The Shingo Prize has been referred to as the “Nobel prize
of manufacturing” by Business Week because it establishes
a standard for world-class manufacturing excellence.
Ms. Tice has several years of experience working on complex, high-profile
environmental policy and management issues facing federal and state
environmental and natural resource agencies. Through work on environmental
management systems, lean production, and other topics, Ms. Tice
has helped EPA and state agencies to understand and take advantage
of opportunities to leverage business trends to improve environmental
performance and promote sustainable business practices. Ms. Tice
has a master’s degree in public policy from the John F. Kennedy
School of Government at Harvard University and a bachelor’s
degree in mathematics from Williams College.
Grant Watkinson
 Grant
Watkinson is President and Co-Owner of Coastwide Laboratories, the
leading distributor of janitorial and sanitary maintenance products
in the Pacific Northwest. His company is an innovator of manufacturing
“green cleaning chemicals.” Coastwide’s Sustainable
Earth™ is the first line of cleaning products to receive third-party
certification for exceeding the industry’s most rigorous and
comprehensive set of safety and environmental standards.
In 2003, Coastwide earned the BEST (Businesses for an Environmentally
Sustainable Tomorrow) award for Product Innovation on their Sustainable
Earth™ product line. The award was presented by the City of
Portland, Portland Business Alliance, US Green Building Council,
Earth Share Oregon and Oregon Environmental Council. This year Coastwide
was a nominee for the EPA Presidential Green Chemistry Challenge.
Grant was a member of the Oregon Governor Kitzhaber’s Community
Sustainability Council, which was responsible for embracing sustainability
in public purchasing. He is a sustaining member with Oregon Natural
Step; and a member of the Zero Waste Alliance of Portland responsible
for forming the United Green Cleaning Alliance. Grant has been a
long standing member and previous President of ISSA (International
Sanitary Supply Association).
Coastwide has been working as a Partner in Principle with US EPA’s
Design For the Environment (DfE) formulator initiative in the cleaning
sector. They are a charter member of the technical committee at
Green Blue Institute and are participating in a consensus based
process to develop a database to assist cleaning chemical manufacturers
to design products with chemicals that are safer for humans and
the environment.
The company participated in a sustainability project with Portland
State University in Portland Oregon. Graduate students worked with
Coastwide to identify critical success factors for marketing strategies
involving sustainable products. Other universities are also expressing
interest in having Coastwide’s participation in further studies
focusing on sustainability.
Marsha Willard
 Marsha
Willard is the founder of AXIS Performance Advisors, a consulting
firm that has been in business since 1990. AXIS provides management
consulting, training and facilitation skills to help organizations
find responsible solutions that meet all stakeholder needs: for
owners, customers, employees, the community and the environment.
They have co-authored five popular business books on such topics
as teamwork, trust, work redesign and sustainability. Marsha is
a coach and presenter for the Oregon Natural Step Network.
David C.E. Williams
 President
and CEO ShoreBank Pacific. Mr. Williams, 57, is the CEO of ShoreBank
Pacific, the first commercial bank in the United States with a commitment
to environmentally sustainable community development. He came to
this position after two prior careers one in academia and another
in manufacturing and 10 years in commercial banking.
A physicist with Masters degrees in both Physics and Economics,
Williams taught Physics at both the secondary and collegiate level
with a focus on energy issues. Moving to the commercial world, he
has held progressive positions from MIS director through CFO, manufacturing
manager and chief engineer, to CEO in companies in the Oil and Gas,
robotics, boat building, and steel fabrication industries. These
companies have been both local to the Pacific Northwest and international
in scope including boat building in Taiwan at the early stage of
its transition to an industrial economy.
In commercial banking Williams has worked primarily with small
and mid-sized companies in all phases of bank services.
Alison Wise
 Director
of Business Development and Public Policy, Future 500 Alison has
been working with business and government on triple bottom line
issues for over a decade. Ms. Wise holds a B.A. in History and Alternate
Biology from Reed College in Portland, Oregon and an M.B.A. from
the University of Oregon, where she Co-Directed a premiere sustainable
business conference. Through her legislative experience in the non-profit
sector, she advocated for policies that were both good for the environment
and business, including energy, transportation, and toxic-contamination
clean-up policy. She researched and wrote reports for policy makers
and the public, and then lobbied for their implementation. At a
leading national socially responsible investment firm, she directed
the firm's business development efforts and the network of financial
professionals who managed $800 million for clients. In addition
to her work with the Future 500, she is Executive Director of Sea
Change Sustainable Business Interest Group, a trade association
of businesses advocating for legislative initiatives that favor
environmentally sustainable business practices. She holds licenses
through the NASD as a stockbroker and principal and sits on the
Executive Committee of the California Sustainable Business Council.
John Wood
 John
Wood has more than 25 years experience in Facilities Management
and Maintenance Operations while working for Kaiser Permanente –
Northwest Region in Portland, Oregon. As Director of Facilities
Services, he was responsible for over 2.5 million square feet of
hospital, medical office, support service, and administrative buildings.
During John’s tenure with Kaiser Permanente, the Northwest
Region was recognized for it’s innovative leadership and best
practices in energy conservation, facility appearance, asset management
programs and “green programs”. John continues to assist
facility managers to reduce operating/capital costs and improve
building efficiencies through sharing of knowledge, experiences,
and development of facility management programs. He has served as
President of: Oregon/SWW Chapter of International Facility Managers
Association, Columbia Region Healthcare Engineers Association, Oregon
Society of Healthcare Engineers, and is currently the Region 10
Director for the American Society of Healthcare Engineer’s.
John is a Certified Healthcare Facility Manager.
Justin Yuen
 Justin
Yuen is President of FMYI [for my innovation], a collaboration software
firm with a focus on sustainability. Before launching the company,
he was a Senior Manager in Corporate Sustainable Development at
Nike, Inc. Justin currently serves on the Steering Committee of
the Education for Sustainability Western Network and the Advisory
Boards of the Oregon Natural Step Network, and Portland State University's
Implementing Sustainability Program. He also was on the Advisory
Board of the University of Michigan's MBA Corporate Environmental
Management Program. Justin has presented at Globe 2004 and to the
US Army, Pentagon, NASA, Portland State University, and Oregon State
University. He has a degree in International Studies from The Johns
Hopkins University
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